PeaceHealth, a not-for-profit healthcare system in the Pacific Northwest, sought a centralized fulfillment solution to ensure brand compliance across its network. Previously, individual locations and departments independently ordered swag and gear from various vendors without consulting the marketing department, leading to inconsistencies such as incorrect colors, distorted logos, and items that didn’t align with brand standards. Recognizing the need for a cohesive approach, PeaceHealth partnered with Righteous to streamline their procurement process and uphold brand standards across the organization.
Services Provided:
- Online Company Store
- Dedicated Account Manager
- Event Apparel and Promotional Giveaways
- Corporate Apparel
- Warehousing and Fulfillment
- Integration with customer’s contracted freight provider
Problem
The PeaceHealth network of hospitals on the West Coast came to us looking for a centralized fulfillment solution with a focus on brand compliance. The various purchasing teams within each location and department were able to make their own purchasing decisions, but oftentimes the designs they created with different vendors were not aligned with the overall brand strategy of the marketing and communications team.
Custom Fully Sublimated Table Cover
Custom Printed Reusable Tote
Solution
PeaceHealth partnered with Righteous to develop a centralized online company store featuring a curated selection of custom corporate apparel and promotional products, all pre-approved by their marketing and communications team. This streamlined solution ensured that purchasing teams across various department’s adhered to brand standards, simplifying the procurement process and maintaining consistent, professional branding throughout the organization.
Results
By creating a unified system for ordering branded materials, PeaceHealth eliminated inconsistencies in logo usage, color schemes, and product selection across departments. This ensured adherence to brand standards and allowed teams to focus more on initiatives that directly enhance patient care and outcomes.
Stainless Printed Water Bottle
“We have worked with Righteous for many years, but I have been fortunate enough to work with Jay Salz recently and am so impressed with his response time, resourcefulness and friendly professionalism. We have loved the products we’re ordered through Righteous; I have no other vendors in my contacts. Thank you!”
Jennifer Carlson, PeaceHealth