PeaceHealth Hospital System, a not-for-profit healthcare system operating in the Pacific Northwest, came to us looking for a centralized fulfillment solution with a focus on brand compliance. Within their network, locations and departments were authorized to order their own swag and gear without consulting the marketing department, resulting in items being made with colors, logos, and items out of compliance with their brand standards. Logos were blurry, stretched, or warped, and they needed a fix.
Problem
PeaceHealth Hospital System came to us looking for a centralized fulfillment solution with a focus on brand compliance. Within their network, locations and departments were authorized to order their own swag and gear without consulting the marketing department, resulting in items being made with colors, logos, and items out of compliance with their brand standards. Logos were blurry, stretched, or warped, and they needed a fix.
Solution
By partnering with Righteous, PeaceHealth could curate a custom online store that their teams could shop from, filled with pre-approved items that met their needs. An account manager from our team worked with their marketing department to establish items such as pens, lanyards, badge reels, and more that all had perfectly printed logos and came in just the right colors.
Results
As a result, all departments and locations have now unified their branding; their logo is represented properly and professionally across all branded items.