Kum & Go

The Challenge

When it’s a unique brand name that has spurred an untold quantity of comments and likes, having a fun retail merchandise line was a no-brainer. It’s pop culture relevance translates into T-shirts, caps, playing cards, koozies, and seasonal goods that sell well both online and in its 400+ retail locations.

Our Solution

Righteous provides design, sourcing, production, packaging, and fulfillment. One recent social media campaign generated close to 3,000 orders for branded gear within a week. The right audience and right messaging combined with the right fulfillment partner can lead to big results.